In the past years, Freeway made series of artists collaboration featuring several local talents like Nick Joaquin, Ang Kiukok, Jose Garcia Villa, Ramon Valera, F. Sionil Jose, Vicente Manansala and Levi Celerio. This time the brand pays tribute to 100 years anniversary of Carlos “Botong”Francisco who sculpted its mark through his mural arts and distinguished paintings.
Botong’s aesthetic brings us all to another dimension as the brand featured his works in their latest collection, etching the well known marks of Botong in their Bardot printed collar dress, Bardot thick knit dress, Sleeveless shift dress with overlay and Sleeveless dress with printed chiffon.
Truly, it is a great leap for a local brand to pay homage to our National Artists and I salute Freeway for taking that step in leading this kind of campaign. Like Freeway on Facebook and follow them on Twitter